KRISPY KREME’S® New ‘Let It Snow’ Collection Kicks off the Holiday Season with Winter Sweet | Your money

CHARLOTTE, North Carolina – (BUSINESS WIRE) – November 22, 2021–

The holidays have come to Krispy kreme with its new Let It Snow collection, allowing fans to experience the joy of the season with the help of Santa Claus and some snow friends.

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Three new holiday donuts join the returning seasonal classics starting November 26, along with the free Black Friday donut and coffee offer and the popular Day of the Dozens on 12/12 (Photo: Business Wire)

“There is nothing like the first snow of the season to say the holiday season is here! Said Dave Skena, director of marketing for Krispy kreme. “This year, we are harnessing the anticipation of a winter vacation with our Snow Vacation Collection.”

Krispy Kreme’s The Let It Snow Collection – available from Friday, November 26 for a limited time at participating stores across the United States – includes three new donuts and the return of some holiday classics in a limited-edition box:

  • The new Poppy Penguin Donut is filled with Kreme ™ Original, dipped in icing sugar and sanding blue, decorated with Kreme ™ and a piece of penguin fondant.
  • NewDonut smile snowman is an Original Glazed® Donut dipped in white frosting and decorated like a snowman with frosting and a piece of fondant.
  • The new Snowy Sprinkle Donut is an original glazed donut dipped in blue frosting and topped with a mixture sprinkled with snowflakes.
  • Fan favorite Santa Belly donut is filled with Chocolate Kreme ™, dipped in red frosting and decorated like the Big Guy with frosting and a piece of fondant on the waistband.
  • The popular glazed chocolate donut with holiday sprinkles Also coming back – an original glazed donut dipped in chocolate frosting and topped with a holiday sprinkle mix.

In addition to the Let It Snow collection, Krispy kreme is offering a free original glazed donut and a free small brewed coffee on Black Friday, November 26. The offer is valid in Krispy kreme shops and drive-thru.

Fans can also participate in Krispy Kreme’s Annual “Day of the Dozens” on 12/12, enjoying and sharing a dozen original frostings for just $ 1 with the purchase of any dozen.

Share how Krispy kreme helps you start celebrating the holidays by using #KrispyKreme and tagging @krispykreme on social media. Learn more about how Krispy Kreme’s Let It Snow Collection by visiting www.krispykreme.com/promos/holiday.

About Krispy Kreme

Based in Charlotte, North Carolina, Krispy Kreme (NASDAQ: DNUT) is one of the world’s most beloved and well-known candy brands. Our iconic Original Glazed® donut is universally recognized for its warm, melt-in-the-mouth experience. Krispy Kreme operates in over 30 countries through its unique network of donut stores, partnerships with leading retailers, and a rapidly growing e-commerce and delivery business. Our goal of touching and improving lives through the joy that is Krispy Kreme guides the way we operate each day and is reflected in the love we have for our people, our communities and the planet. Connect with Krispy Kreme Donuts on www.KrispyKreme.com, or one of its many social media channels, including www.Facebook.com/KrispyKreme, and www.Twitter.com/KrispyKreme.

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CONTACT: Chelsea Michael

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KEYWORD: UNITED STATES NORTH AMERICA NORTH CAROLINA

INDUSTRY KEYWORD: DETAIL OTHER CONSUMER CONSUMER RESTAURANT / BAR OTHER DETAIL FOOD / SPECIALTY DRINKS

SOURCE: Krispy Kreme

Copyright Business Wire 2021.

PUB: 11/22/2021 6:00 a.m. / DISC: 11/22/2021 6:02 a.m.

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